Burberry has been demoted from the FTSE 100 following its September quarterly review following its share price fall.
The luxury fashion house will join the FTSE 250 Index, with the changes due to take effect from the start of trading on 23 September.
The relegation marks the end of Burberry’s 15-year stay on the London Stock Exchange’s blue-chip gauge. It follows the retailer’s share price plunging 50% over the past six months.
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The British brand has been hit by an industry-wide slowdown in demand and a stalled brand revamp.
In June, Michael Kors reported its UK sales had plunged last year, as customers pulled back their spending on pricey purchases.
Additionally, Selfridges set out to make job cuts in May due to the loss of tax-free shopping and reduced luxury spending.
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